Let's Talk SEOSEO or Search engine optimization....It's what helps your website to get
SEO or Search engine optimization....It's what helps your website to get the coveted page one Google rankings for your chosen keywords. You want your website at the top of the SERP's in your niche, but is your SEO good enough?
If you are totally new to SEO, sign up and grab the
new SEO BASICS GUIDE now!
SEO and web development is where I got my start in 1996.
Back then, ranking websites was the result of the different tactics and strategies we used. There was no name for it, or industry for that matter, basically, SEO (Search Engine Optimization) didn't exist.
I think the first I heard the term "search engine optimization"was sometime in 1997. This was in the days when AltaVista was the search Giant and before Google
At that time search engines like AltaVista, Excite and Yahoo were not totally focused on delivering the best experience for their users, as they relied mostly on keywords as a ranking factor. This made it easy to get almost instant top ten rankings for practically any niche on any search engine.
But man how times have changed, gone are the days of easy rankings. Today, to consistently get on the first page for competitive terms and to maintain rank higher than your competition takes skills, time and effort.
Todays search engines, like Google, rely on more than just keyword terms. Your website, its pages and its content need to provide a positive user experience. One that is relevant to their search term, that creates engagement and increases dwell time.
Dwell time, is the amount of time visitors spend on your sites pages after clicking on your link in the SERP's (search result pages). The longer they stay and interact with you sites pages before heading back to the results page, the better.
Googles recent core update (May 25, 2022) continues its focus on relevancy. It also looks like there may be some extra weight being given to PR, Branding and influencer marketing.
If you're new to search engine optimization go ahead and sign up to get the free SEO Basics Guide at the top of the page. You also receive more valuable SEO stuff that I send from time to time.
Stick around and keep yourself updated on what's happening in SEO. I'll be sharing some strategy, tips, tools, resources and also some SEnuke updates. as we get closer to releasing the latest most powerful version to date!